Egidijus Ambrazas
Founder at Prowlo
Vilnius, Lithuania
Egidijus Ambrazas — Egis — is the founder of Prowlo, which he built and still runs on his own from Lithuania. He has been building software for around twenty years: games, SaaS products, mobile apps, and a long stretch of contract work. He writes about Reddit, X, agent infrastructure, and the practical economics of building developer-facing SaaS in 2026. Prowlo started as a Reddit lead-gen tool for SaaS founders and now sits in front of Claude, Cursor, and any agent that needs Reddit or X data through one clean API — reading only, never posting.
Posts by Egidijus Ambrazas · 40
Guide · Sep 1, 2026
What Is an MCP Server?
An MCP server exposes tools, resources and prompts to an AI client over JSON-RPC. How it differs from an API, why most run locally, and when to use one.
Guide · Sep 1, 2026
MCP Server List [2026]
Anthropic's repo now ships 7 reference servers; GitHub, Slack and Postgres were archived. What's current, what moved, and where the other 9,800 live.
Guide · Aug 4, 2026
Reddit Business Intelligence
Reddit: 500M+ weekly users, 40.1% of LLM citations. Seven ways to turn threads into business decisions, and when Reddit is the wrong source.
Strategy · Aug 4, 2026
AI Search Stats 2026
ChatGPT's share of gen-AI traffic fell from 76% to 53% in 11 months; Reddit draws 40.1% of LLM citations. Sourced AI search stats, checked Aug 2026.
Guide · Aug 4, 2026
Why Your Comment Was Removed
Four systems remove Reddit comments: AutoModerator, mods, sitewide filters, shadowbans. One logged-out permalink check tells you which, in under a minute.
Strategy · Aug 4, 2026
Reddit Answers for Marketers
Reddit search hit 80M weekly users; Reddit Answers grew 1M to 15M in a year. Where the inside-Reddit SERP comes from and what marketers should do now.
Strategy · Aug 4, 2026
ChatGPT Ads Become Business Agents
OpenAI is testing ChatGPT ads that open a business AI agent, not a landing page. The 4 inputs — site, feed, MCP data, forms — and how to prep each.
Strategy · Jul 22, 2026
Reddit vs Google: $60M Standoff
Reddit is weighing cutting Google's AI access as their reported $60M/yr deal comes up for renewal (WSJ, Jul 22, 2026). RDDT fell 9%. The timeline, the leverage, and what it means for AI answers and agents.
Guide · Jul 15, 2026
How to Scrape Reddit
Reddit blocked unauthenticated scraping in May 2026, breaking the .json trick most tutorials teach. The 4 methods that still work: free API, cloud scrapers, DIY, or a hosted data layer.
Guide · Jul 15, 2026
Best Reddit Scrapers
The most-installed Reddit scraper now rents for $45/mo and rates 2.6/5. The 10 that still work in 2026 — exact prices, free tiers, and a no-scraper option.
Guide · Jul 12, 2026
Claude Scheduled Tasks: Market Brief
A step-by-step recipe: a Claude scheduled task reads your Prowlo Dataset at 8am and delivers the threads worth replying to, with drafts for approval — and silence on quiet days. Full prompt included.
Strategy · Jul 12, 2026
Why ChatGPT Pulse Died
OpenAI retired ChatGPT Pulse on June 17, 2026 — nine months after launch. The timeline, the three failure modes, and the proactive-AI pattern that survived: standing tasks with deliverables.
Strategy · Jul 12, 2026
Ambient Agents, Explained
Ambient agents act on event streams instead of prompts — coined Jan 2025, shipped by Google, OpenAI & Samsung by 2026. What they are, what they can't watch, and how founders assemble one for their market.
Guide · Jul 7, 2026
Best Reddit Marketing Tools [2026]
15 Reddit marketing tools compared, from free (F5Bot) to enterprise suites: what each costs, what it monitors, and which ones risk bans with auto-posting.
Guide · Jul 7, 2026
Reddit Ads: Pricing & ROI [2026]
Complete guide to Reddit ads pricing, real campaign examples, and ROI comparison of paid vs organic Reddit marketing. CPC, CPM, budget recommendations, and when organic beats paid.
Guide · Jul 7, 2026
Reddit Monitoring: The 2026 Guide
Reddit monitoring in 2026: 9 tools ranked with prices re-checked August 2026, the 6 methods compared, setup steps, and how to respond without getting banned.
Guide · Jul 7, 2026
Reddit API Pricing in 2026
Reddit API pricing in 2026: $0.24 per 1,000 calls with a ~$12,000/mo commercial minimum. Free-tier limits, the approval process, and cheaper paths to Reddit data.
Strategy · Jul 6, 2026
Best GummySearch Alternatives [2026]
GummySearch shut down November 30, 2025, and deletes all data November 30, 2026. The 9 replacements for Reddit research, monitoring, and lead generation — prices re-checked August 2026.
Guide · Jul 6, 2026
Reddit Lead Generation Playbook
You can't reply to threads you never see. An alert pipeline, 5 buying-intent signals, reply templates, and when Reddit's Lead Gen Ads beat organic.
Guide · Jul 6, 2026
Reddit Keyword Alerts: 5 Setups
F5Bot, RSS feeds, Google Alerts, Reddit's native notifications, and semantic tools — how to set up each, and how to cut alert noise with filters.
Guide · Jul 6, 2026
Twitter (X) Monitoring Tools [2026]
X Pro has columns but no alerts. Prowlo covers X + Reddit at $19/mo flat, SnitchFeed from $47, Brand24 from $79. 11 tools, prices checked Sep 2026.
Guide · Jun 20, 2026
Make ChatGPT Sound Human
The words to cut, the punctuation to change, and the prompts that keep ChatGPT output from reading as AI — for Reddit comments and X replies.
Guide · Jun 20, 2026
AI Words to Avoid
A running list of the words, phrases, and sign-offs ChatGPT overuses — the ones that make a comment read as AI — plus what to say instead.
Guide · Jun 20, 2026
17 Signs of AI Writing
The phrases, punctuation, and structure that give away AI-written comments on Reddit and X — and how to rewrite each one so your text reads like a person.
Guide · Jun 20, 2026
The Em Dash Is an AI Tell
The em dash quietly became the clearest sign a comment was written by AI. Why ChatGPT loves it, how readers spot it, and how to fix it so your writing reads human.
Guide · Jun 18, 2026
Reddit Data API Costs & Alternatives
The Reddit Data API in 2026: 100 queries/min free, commercial access reported from $12K/mo, and explicit approval now required — plus the realistic alternatives for getting Reddit data into an agent.
Guide · Jun 16, 2026
Best Reddit MCP Servers
The best Reddit MCP servers for AI agents in 2026, compared — which still work after Reddit blocked unauthenticated access, and how to connect one to Claude or Cursor.
Guide · Jun 16, 2026
Reddit Research With AI Agents
GummySearch is gone and SaaS research has moved to AI agents. How to do Reddit audience research, find subreddits, track pain points, and find leads with Claude or Cursor — the post-GummySearch playbook.
Strategy · Jun 8, 2026
Why GummySearch Shut Down
GummySearch shut down November 30, 2025. The real reason: Reddit's commercial API made solo-developer SaaS impossible. What happened, what it signals, and what to do if you were a user.
Guide · Mar 29, 2026
Reddit Keyword Tracking for SaaS
How SaaS teams use keyword tracking on Reddit to find high-intent conversations, monitor competitors, and discover leads the standard pipeline misses.
Strategy · Mar 29, 2026
Competitive Intelligence via Reddit
How to use Reddit keyword tracking to monitor competitors, find dissatisfied users, and position your product in comparison discussions.
Guide · Mar 29, 2026
Keyword Tracking Without Bans
Keyword tracking finds conversations, but responding to every alert gets you banned. Here is the safe workflow for turning keyword matches into engagement.
Guide · Mar 27, 2026
Reddit Marketing Guide [2026]
A 6-step Reddit marketing system for SaaS teams: find the right subreddits, spot high-intent threads, assess ban risk before posting, and scale it into a channel.
Guide · Mar 26, 2026
F5Bot vs Syften vs Octolens vs Prowlo
Head-to-head comparison of the 4 most popular Reddit monitoring tools. Free vs paid, features, pricing, and which one fits your workflow — with honest pros and cons.
Guide · Mar 18, 2026
Reddit Marketing for DevTools [2026]
Developers make buying decisions in Reddit threads — not on your landing page. Here's the 90-day playbook for DevTools teams to find, engage, and convert Reddit users without getting banned.
Guide · Mar 18, 2026
Reddit Buying Intent Signals [2026]
Stop keyword-matching on Reddit. The 5 buying-intent signals that separate browsers from buyers, plus a scoring framework to rank threads before you reply.
Strategy · Feb 8, 2026
Reddit in AI Answers (2026)
Reddit's share of AI citations doubled Nov 2025–Jun 2026 (SE Ranking) even as YouTube took the top slot in one study. The 2026 data, per platform — and why 80% of cited threads have under 20 upvotes.
Strategy · Feb 5, 2026
The hidden risk of Reddit marketing
Most removed Reddit comments never get seen — here's why SaaS teams get filtered and how to avoid the same fate.
Case Study · Jan 28, 2026
Reddit Case Study: 41 Removals to 6.2% CVR
A B2B growth team had 41 of 47 Reddit comments silently removed in week one. Three months later they were driving Reddit traffic that converted at 6.2% — more than double their paid search rate.
Guide · Jan 15, 2026
Reddit AutoModerator Rules (2026)
Most subreddits require 30–90 days account age and 100–500 karma before your comments stay visible. Here's how AutoModerator rules work, what thresholds trigger silent removal, and how to research a community before posting.