The platform

Social data your tools can actually use.

Prowlo watches the sources you pick — Reddit, X, Hacker News, and more — crawls them without the API tax, and hands back clean, typed, searchable data to your dashboard, your Slack, or your AI agent over MCP.

WatchCrawlStructureSearchAlertAccess
Social listening

Hear every mention, across all of Reddit.

Keyword Monitor is Prowlo’s social listening layer. Drop in your brand, a competitor, or a category phrase — each keyword searches all of Reddit once a day, not just the communities you watch, and fills your Dataset with the newest mentions, tagged and embedded for your agent. 20 keywords on the $19/mo plan — coverage the listening suites charge hundreds for.

  • Track brand, competitor, and category mentions Reddit-wide
  • One query per keyword — broad, "exact phrase", or wildcard endings
  • Mentions land tagged and embedded — alert to Slack or query over MCP
prowlo · keyword monitor
"invoice generator" Active
21 recordscompetitor
CRM alternative Active
48 recordsbuying-intent
Each keyword searches all of Reddit dailykeywords 2 / 20
Watch

Tell it what to watch. It works the beat 24/7.

Point Prowlo at the subreddits and topics that matter, drop your keywords into Keyword Monitor to search all of Reddit daily, set intake filters, and define tagging rules. You describe the signal once; Prowlo keeps collecting it around the clock.

  • Track any subreddit, plus Hacker News and more
  • Keyword Monitor searches all of Reddit daily
  • Intake filters cut the noise before it lands
  • Tagging rules enrich every record automatically
prowlo · watchers
Sources to crawl
r/SaaSr/startupsr/Entrepreneurr/webdevHacker News
Keyword monitor
q: "invoice generator" · all of Reddit · daily
Intake filter
score ≥ 3 · lang = en · not flair:meme
Tagging rules
intent → "buying"topic → "pricing"competitor → "Octolens"
Crawl

We do the collecting — without the API tax.

Prowlo crawls through residential proxies with CAPTCHA solving and anti-bot handling, so you never touch Reddit’s commercial API, manage credentials, or hit a rate limit. Every run is inspectable.

  • No Reddit API key, no rate-limit failures
  • Residential proxies · CAPTCHA · anti-bot bypass
  • Full transparency: runs, passes, errors
prowlo · crawl activity
Stored data
4.8 GB
Total runs
12,408
New posts
38,902
Passed filter
7,140
Tagged
6,233
Errored
0.2%
residential proxies·CAPTCHA solver·anti-bot bypass·no Reddit API key
Structure

Clean data, a fraction of the tokens.

Raw scraped HTML is mostly markup your model pays to read. Prowlo strips it to typed, structured fields, so every record your agent ingests costs a fraction of the input tokens — leaving more of the context window for actual reasoning. Markdown output is coming soon.

  • Up to ~90% fewer input tokens than raw HTML
  • More context window left for reasoning, lower API cost
  • Markdown format — coming soon
tokens per record
Raw HTML scrape~3,180 tokens
Prowlo typed record~240 tokens
~92% fewer input tokensMarkdown · coming soon

typed fields in — no markup, no nav, no boilerplate your model pays to read.

Search

Search by meaning, not keyword guessing.

One slider, three modes: exact Keyword, vector Semantic, or Deep with AI reranking. Ask in plain language and get the handful of records that actually match — ranked, across everything you’ve collected.

  • Keyword · Semantic · Deep in one control
  • Cosine-ranked results with relevance scores
  • Searches your whole corpus, not a single feed
prowlo · search
KeywordSemanticDeepvector · 768d
r/sales“Our CRM fights us at every step”0.94
r/startups“Moving off HubSpot — suggestions?”0.89
HN“Ask HN: a CRM that stays out of the way?”0.85
Trends

See what’s moving before it’s obvious.

Every tracked topic, competitor, and keyword becomes a time series. Spot spikes in mentions and sentiment early, and feed the shape of demand straight into your planning.

  • Volume and activity over time, per topic
  • Catch emerging spikes and feature requests
  • Slice by source, keyword, or watcher
prowlo · trends
Mentions · “Sanity alternative”+38% / 7d
MonWedFriSun
Alert

Get pinged the moment it matters.

Set match rules — per mention or on a volume threshold — and deliver to Slack or a webhook. Know instantly when your brand, a competitor, or a buying-intent phrase shows up on Reddit.

  • Per-match or volume-threshold triggers
  • Deliver to Slack or any webhook
  • Test sends and a recent-fires log
prowlo · alerts
Match rule
mentions “Acme” · volume ≥ 1 / match
Deliver to
Slack · #social-leadsWebhook · POST /hooks/prowlo
fired 3× today · 200 OK
Pipe

Send it anywhere, reliably.

Signed, retried, event-scoped webhooks push records and alerts into Slack, Zapier, or your own stack. HMAC signatures, secret rotation, and auto-disable on repeated failure keep delivery trustworthy.

  • HMAC-signed payloads, rotateable secrets
  • Subscribe to the events you care about
  • Auto-disable + delivery log for reliability
prowlo · webhooks
POST https://hooks.you.com/prowlo
Events
record.matchedalert.firedtrend.spiked
signing secret · HMAC · shown once✓ verified
Access

Plug your AI agent straight in.

One API key, a drop-in MCP config, and a REST fallback. Your agent gets filtered, ranked, read-only Reddit access over MCP — the “Exa, but for social” layer — and you keep a human in the loop.

  • MCP for Claude, Cursor, Cline, Windsurf
  • REST API with the same typed JSON
  • Read-only: your agent reads, you decide
agent config · MCP
{
  "mcpServers": {
    "prowlo": {
      "url": "https://api.prowlo.com/mcp",
      "headers": { "Authorization": "Bearer …" }
    }
  }
}
ClaudeCursorClineWindsurfREST

One pipeline. From Reddit & X to wherever you work.

Start free — watch a few subreddits, search your corpus, and wire up an alert in minutes. No Reddit API key, no card.